This is your SolarWakeup for March 12th, 2018

Prosumerism Consolidation. Before Innogy existed and E.ON split itself, RWE and E.ON were the German utilities trying to make sense of the new direction of the power economy. Germany led the way in solar before everyone else and eventually RWE and E.ON realized they had two distinct businesses. Power plants and consumer services. Both of them created a prosumer business, spun out from the parent company. Now, E.ON is acquiring innogy, the RWE prosumer business in a complicated transaction. For solar, especially in the US, it doesn’t mean much except for a bigger player on the block in E.On. Both entities have been investing heavily, more on that to come. Most notable units with the transaction is Belectric (owned by innogy) which appears to be heading to RWE once the transaction closes.

Vote Solar’s Michigan Report. Frank Andorka covered the report released by Vote Solar late last week. We’ve talked about the strategic shift in Vote Solar’s tactics to opine on issues that otherwise wouldn’t affect solar except now solar is a better choice for consumers. This report presents the data to make it so and hopefully the regulators will listen. These types of projects are not free nor cheap. Vote Solar needs your help to make markets like Michigan prosper so you can do business there. Join me and hundreds of solar friends at Equinox 2018 in San Francisco next week on the 22nd. Reminder: if you buy 10 tickets and send me the receipt, you get to write a paragraph here.

Storage Market(s). Make sure to catch my conversation about dc-coupled energy storage or read the write up from Frank. This was recorded at SolarWakeup Live! New York. A lot of hype about dc-coupled has got storage companies claiming big things but I spoke with one that has had it up and running for a year. If you are doing solar farms or C&I, you’ve got to be thinking about storage.

Oklahoma? My friends know that this is the State that I want to make the poster child of energy systems. So when I read about EV growth in Oklahoma and feedback from people that bought an EV, I get excited. OG&E and the other utilities have such a great opportunity to send us a postcard from the future.

SolarWakeup Live San Francisco. The second speaker to join us on the SolarWakeup Live! stage is Bernadette Del Chiaro, the Executive Director of California Solar and Storage Association. Everyone knows Bernadette and the work she’s done to bring CalSSA to where it is today. She is going to be a great conversation and will give us the insight on the legislative agenda ahead for the largest market in America. Get your tickets now, WAKEUP20 for 20% off.

March Madness Bracket. SolarWakeup is having the 1st annual March Madness bracket challenge and it’s free. Go to ESPN Tournament Challenge and search for SolarWakeup group. The password is GoSolar. The more folks we have, the more fun we will have. The winner gets to write the opening paragraph and promote their agenda, company or cause. Must have your bracket complete by Tip-off on the 18th.

Opinion

Have a great day!

Yann

This is your SolarWakeup for March 9th, 2018

Storage Podcast. New podcast is up for you to listen to. Make sure you are subscribing on the podcast app of your choice and heading to iTunes and giving energyWakeup a 5-star rating. This week we have the CEO of FlexGen to talk about the benefits of dc-coupled energy storage. Adding storage to solar has never been easier.

More Trump Taxes. More Solar Taxes. The steel and aluminum tariffs are official. Canada and Mexico are spared however but there are a few impacts for you to consider. There isn’t enough American made commodity to satisfy all of our needs for the product so at the very least it increases the pricing locally. There is no apparent mechanism for the tariff to flow to US manufacturing, much like the solar tariff. These trade barriers only serve to increase the cost to US consumers.

Your Policy Task. Last week I told you what you could do to advance solar policy with your colleagues. This week I ask the same of you if you have manufacturing happening in your company. If you have workers making things then invite your State Representative/Senator or your Congressman to your facility and show them the type of jobs your company creates for your community. Explain how the solar market works and how global it is, that every tax/tariff hinders your ability to grow and create more jobs. Get it all on tape and put it on social media.

Big Wind. One offshore wind turbine for 12MW. That’s a big wind turbine.

CERAWeek. This week was some sort of oil and gas gathering that brought out some crazy quotes, especially from Secretary Zinke and Perry. It gives you some great insight on who they are working for. Hint – it’s not solar…

Sponsor. Get your message out to your customers, most of whom read this newsletter. Contact us for sponsorship opportunities for the newsletter and events. You can also get your ticket for SolarWakeup Live San Francisco (April 10th) right here Use code WAKEUP20 for 20% off.

Selection SundayEveryone’s dream is to write these words, I know. Now you have two different chances to do that. SolarWakeup is having the 1st annual March Madness bracket challenge and it’s free. Go to ESPN Tournament Challenge and search for SolarWakeup group. The password is GoSolar. The more folks we have, the more fun we will have. The winner gets to write the opening paragraph and promote their agenda, company or cause.

Opinion

Have a great day!

Yann

This is your SolarWakeup for March 8th, 2018

SolarWakeup Live! San Francisco. The Bay Area is the center of the solar industry universe. Almost 20% of the readers of this newsletter are somewhere within an hour of San Francisco. So after a 3 city warmup, we are coming there. We are honing in on a venue and invite you to join us. One confirmed speaker is Danny Kennedy of CalCEF and formerly Sungevity and so much more. If you are looking for brand exposure on this platform, this is also a great opportunity to sponsor. As you’ve seen below, sponsors get on the newsletter, website, podcast in addition to the event. Send me an email at yann@solarwakeup.com to talk about sponsoring. See you there!

I Am Hopeful. David Hogg is one of the recognizable activists that has emerged post Parkland shooting. Through his activism he has amassed a platform and a following on social media. One of his comments last week was about the need for STEM education so that he and his generation can get jobs in wind and solar. It took me a few days to digest this and consider whether it was content important for this audience. Here is a 17 year old that just went through horror. He is speaking out on issues that matter to him and sees optimism in the future within our industry. I think that says something about the industry that we’ve built together and I, for one, welcome him and all of the next generation to join us in our mission.

You Get An EV. You Get An EV. No, this is no the next episode of the Oprah show. But it is likely coming to a utility near you. We’ve talked about it before. Utilities have flat demand growth and they need a catalyst and that means competing with gas stations as the source of fuel. This is not a small event in history, utilities have never competed with BP, Exxon, etc. They have each stayed in their own lane but now those worlds are converging.

Everyone Loves Tax Credits. GM wants to build more EVs. Every auto OEM is doing so and just in time for the EV tax credit to expire. Look for these giant companies, with rather large amounts of influence to head to DC and get the tax credit extended. Expect the utilities to help them do that, because of the point above. Wall Street may be on their side as well because someone has to finance all of those cars.

Opinion

Have a great day!

Yann

This is your SolarWakeup for March 7th, 2018

Crossing 1GWh. GTM sees energy storage crossing 1GWh in 2018. Trivia for you. Name the year that solar crossed 1GW of installed capacity for the year….any guesses? It was 2011, just 7 years ago. Storage is going to find it’s path relatively quickly given the cost curve aided by scale provided by the EV sector and increasing need for more solar which needs to be made more flexible with storage. The question for you is what price per kWh on storage gets your projects into the solar + storage category? $400? $350? $300? Let me know

That’s A Huge Solar Spill. I didn’t have to wait long for my point above to prove correct. California, not counting distributed generation, was powered 49.95% with solar energy on March 4th. It’s the combination of mild weather that left A/C’s turned off and sunny skies for great production. What needs to happen next is a lot of storage on the existing solar plants, a bit of dispatch capability will go a long way.

Sunrun Goes To The Top. These rankings are a bit antiquated and a far cry from the ramp up at the height of the lease races a few years ago. I’m hopeful that future earnings will show return on cash with positive earnings instead of NPV created. I understand the complication of deploying capital in a publicly traded company but many investors don’t get it.

Monopoly In A Red State. A republican legislator in Florida’s capital once told me that the utility monopoly is the hardest issue to square for republican elected officials. Free markets and monopolies aren’t the match made in heaven especially when the free market can do it for cheaper when it comes to solar. This is playing out in South Carolina, where a conservative leaning solar advocacy group is making this pitch to State legislators.

Top Story. Your top story yesterday was about the PLR for retrofitting solar with energy storage. Here is our coverage. New podcast on storage coming today, an interview with the CEO of FlexGen.

Opinion

Have a great day!

Yann