This is your SolarWakeup for June 12th, 2015

We are hitting some nice milestones here at SolarWakeup. This month, we are now tracking to reach over a million views in the next year. When I started this newsletter it originally went out to 30 of my colleagues and today is read by thousands every day of the week. Some of you read every day, some come for the blurb and most for a quick glimpse at today’s news. You can find SolarWakeup on Twitter @SolarWakeup and Facebook. So keep on sharing with your friends, coworkers and your boss but most of all keep advocating for solar. Thanks to all of you for being part of the SolarWakeup family.

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Yann


This is your SolarWakeup for June 11th, 2015

Picking sides isn't hard to do but playing the middle is rarely a good idea. Too often in solar, we try to be everything to everyone hoping not to have to say no. Same goes with customers that are pitched solar, they leave many of us in limbo regarding their intentions to move forward. So today we have two great stories that show where the industry needs to pick a side. Where are you with committing to fight for an ITC extension? And where do you stand with supporting companies that fight for global solar mayhem through tariffs? When you pick a side, do your best to work with like minded companies and your goals will be reached. We have the numbers, we need the conviction...

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Yann


This is your SolarWakeup for June 10th, 2015

I am sitting here in NYC for some meetings and I can’t help to think of an old joke while reading the coverage of the EEI conference. The joke is about a man lost at sea who turns down a raft, boat and helicopter sent to save him because he believes that God will save him. I am not comparing Musk to God but imagine a room full of utility executives studying the future of the business. For the first time in history of electric utilities, the competitor isn’t solar or self generation, the competition is the gas station on the corner. Every home will have an electric car in 5-10 years, how utilities miss this is way beyond me, don’t pass up the helicopter!

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Yann


This is your SolarWakeup for June 9th, 2015

A shift in the tides perhaps? The G7 is making deals around climate change, particularly aiming to limit temperature rise to 2 degrees. Even better is when a mainstream republican Presidential candidate comes out in favor of climate change policies. No, this isn’t some joke. I am referring to Lindsey Graham, the senior Senator from South Carolina and is far from a lefty, saying that the science is clear around climate change being caused by humans. Good for you Senator Graham!

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Yann


This is your SolarWakeup for June 8th, 2015

Do you believe in solar? Does Wall Street? To start your week, just read these words which summarize 60+ pages of research from banking giant UBS.

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Yann


This is your SolarWakeup for June 5th, 2015

A special message to my dear friends who are current Public Service Commissioners reading this morning. Please read the op-ed from the APS regulatory affairs team about how “normal” it is for you to be texting with the representatives of the companies you oversee. It’s also fine to call and write each other. However, it is not okay for the messages to be saved for public records so they can be reviewed by the ratepayers you are supposed to represent. Let’s make it very clear, APS is going out on a limb and is preparing to bungee jump from a tiny little branch. A move that is bad for the company, the shareholders and anyone that buys this messaging while serving their community as a PSC member may want to look for a new way to serve.

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Yann


This is your SolarWakeup for June 4th, 2015

Hats off to the team at DNV for putting on an interesting and thought provoking forum about the Utility of the Future. During our panel two items were highlighted that need further discussion: whether the utility death spiral is nonsense and how solar on the grid provides data that may be valuable to utilities. Today, let’s have the talk about utility death spiral first, is it non-sense? Or is there a reality in which utilities can create irreparable harm to their business model? Let me know your thoughts.

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Yann


This is your SolarWakeup for June 3rd, 2015

Yesterday during the interview I was asked to list the markets in the US that were open to solar markets. From a fundamental standpoint, I had to answer that the list is more about the States that don’t want solar. With more solar and distributed generation coming online, it is clear that no matter how uneven the playing field may be, solar will be built. Tomorrow I join a panel to discuss how the advancement of solar affects the utilities of the future. I can only imagine that the utilities that don’t plan ahead will have trouble competing with solar, solar + storage, electric vehicles and the smart home.

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Yann


This is your SolarWakeup for June 2nd, 2015

I am on my way to Washington DC to speak on a panel about the future of solar in the future utility system. But before I get on the panel at the DNV/GL conference on Wednesday, I will be having a discussion about solar with Monica Trauzzi of E&ETV. So many times, the solar industry (myself included) preaches to the choir and fails to engage those in the wider energy sector about the successes that our industry has had. Send me the best stats you see about the solar industry and I will look to include them in my discussions.

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Yann


This is your SolarWakeup for June1st, 2015

Here we go again! Solarworld, under the auspices of competitive markets, is no longer okay with any Asian Country making solar panels. The EU is obliging and opening against Malaysia and Taiwan. Let’s talk about subsidies, specifically for the energy grid in the US, because that is what Solarworld uses but doesn’t want to talk about. Natural gas right of ways and drilling tax incentives, guaranteed infrastructure returns for the utilities and land incentives for hydro plants providing energy to the NW factories they use. Cheap panels are good for solar, let the market decide the price, not a company that can’t find its own value proposition.

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Yann