Shocking News (Not Shocking): Americans Prefer Solar As An Electricity Source

By Frank Andorka, Senior Correspondent

For years, the poll everyone cited had 90% of Americans supporting solar. But that poll is now a few years out of date, and the energy source is is more pervasive than ever. So what if you took a poll now – would those numbers remain so high?

Well, now we have the the answer from the most recent The Global Strategy Group poll released today at Solar Power International – and the answer is yes. 91% of Americans prefer solar as a source of electricity, and 76% want their utilities to acquire more solar in their portfolios.

Most encouragingly, especially for those who say the industry need to be more politically active, Americans want more action by the government to encourage the use of both large and small-scale solar power, according to fresh polling on people’s attitudes about energy.

The Global Strategy Group poll illustrates solar energy’s widespread appeal among voters and national support for pro-solar policies, such as net metering and renewable portfolio standards.

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“Democrats, Republicans and Independents all said, everything being equal, they would vote against a politician who opposed solar power,” said Abigail Ross Hopper, president and CEO of the Solar Energy Industries Association (SEIA). “Politicians can take this to the bank – Americans will not stand for government or company policies that prevent them from accessing clean, renewable, job-producing, affordable power.”

More than 70% of registered voters support both net metering and renewable portfolio standards of at least 50 percent by 2030, and nine out of 10 respondents also said that their power company should not be able to stop them from using solar energy.

The polling revealed that the most convincing arguments for going solar are that it emits less pollution leading to lower health risks than other forms of energy, that it creates economic and job growth, and that solar prices are dropping substantially, making it affordable for all Americans.

Support for solar was particularly strong with younger voters, men, Hispanics and opinion leaders. The data shows that more education and awareness leads to more favorable opinions about solar across the board, emphasizing the need to increase education about solar energy.