Shocking News (Not Shocking): Americans Prefer Solar As An Electricity Source

By Frank Andorka, Senior Correspondent

For years, the poll everyone cited had 90% of Americans supporting solar. But that poll is now a few years out of date, and the energy source is is more pervasive than ever. So what if you took a poll now – would those numbers remain so high?

Well, now we have the the answer from the most recent The Global Strategy Group poll released today at Solar Power International – and the answer is yes. 91% of Americans prefer solar as a source of electricity, and 76% want their utilities to acquire more solar in their portfolios.

Most encouragingly, especially for those who say the industry need to be more politically active, Americans want more action by the government to encourage the use of both large and small-scale solar power, according to fresh polling on people’s attitudes about energy.

The Global Strategy Group poll illustrates solar energy’s widespread appeal among voters and national support for pro-solar policies, such as net metering and renewable portfolio standards.

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“Democrats, Republicans and Independents all said, everything being equal, they would vote against a politician who opposed solar power,” said Abigail Ross Hopper, president and CEO of the Solar Energy Industries Association (SEIA). “Politicians can take this to the bank – Americans will not stand for government or company policies that prevent them from accessing clean, renewable, job-producing, affordable power.”

More than 70% of registered voters support both net metering and renewable portfolio standards of at least 50 percent by 2030, and nine out of 10 respondents also said that their power company should not be able to stop them from using solar energy.

The polling revealed that the most convincing arguments for going solar are that it emits less pollution leading to lower health risks than other forms of energy, that it creates economic and job growth, and that solar prices are dropping substantially, making it affordable for all Americans.

Support for solar was particularly strong with younger voters, men, Hispanics and opinion leaders. The data shows that more education and awareness leads to more favorable opinions about solar across the board, emphasizing the need to increase education about solar energy.

The Clinton And Trump Supporters Venn Diagram of Agreement

 When it comes to an overlap of issues that both Clinton and Trump supporters agree on, the issues are limited. Issues on energy are no different and show a large divergence on all fossil fuel issues but there is some agreement. In a poll conducted from August 16th to September 12th by Pew Research, 1,324 registered voters were asked about their support regarding coal, fracking, nuclear, wind and solar.

Mr. Trump has been very supportive of coal, in particular clean coal, that it comes up during debates and is a standard part of his stump speech. The effort goes to reach out to voters that support coal and his polling is supported by Pew. In this poll, supporters were the most polarized. 69% of Trump supporters are in favor of more coal while 22% of Clinton fans.

Contrary to what utilities have been doing across the US, supporters start to align on their favorability when it comes to fracking and nuclear. Natural gas and nuclear power are the primary increases in ratebase spending by utilities. The support for fracking and nuclear energy barely surpass the 50% levels.

Social experiments can be a nice way to prove that polling works. A solar company attended a Trump rally with a simple message, build a wall…of solar panels on your roof. There was little disagreement from Trump supporters on having more solar. Numbers back up the video with 91% of Clinton supporters and 84% of Trump supporters favoring expansion of solar.

As the electorate gets together on an issue, the movement ends up in the political arena. National Geographic covered the influence that the utilities yield in State Capitols and remain powerful but these kinds of polls can only go to further the political will of legislators to go where the voters already are. Much like the support for coal is so strong, the support for solar may begin to transcend party lines.

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